In case you’re wondering just how important it is to communicate clearly, here’s a couple of examples.
“It’s a life-changing event to be injured and die in a car accident.”
Yes, death is life-changing.
“Pedestrians: when you’re driving, try to look out for cyclists.”
Well, if they’re driving, then they’re not pedestrians – and vice versa.
Both these stunning examples were uttered by a Toronto police officer on CBC Radio One News, 1 Sep 2009, as he tried to encourage drivers to be careful.